Tuesday - Friday | August 25-28, 2020

Georgia World Congress Center | Atlanta, GA | USA

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Join Me at IWF 2020 for a Holistic Approach to Finishing Symposium

15. March 2020 20:12

By: Joe Baggett, Innovative Wood Process Solutions

We are really excited about the IWF 2020 Holistic Approach to Finishing Symposium. There is renewed interest and passion in wood finishing! We have a vision of the symposium being a time to share information, experiences, technology and offer a process of “A Holistic Approach to Finishing” that will empower the professional wood finisher to keep up with coatings, equipment and processes in a rapidly changing world.

We have prepared a thoughtful program “for the people by the people!” We know that past feedback has indicated that attendees want a “take away.” So, this year if you plan to attend, we would like to hear your questions, thoughts, and concerns ahead of time. Please email us your questions iwpsolutions19@gmail.com by June 30.

So, we are trying something new within the format of the program will attempt to address the questions as much as possible. If a question is non-program related, we will be available to give personalized attention during the show after the symposium as much as times allows.

During our consulting engagements over the past year and half we have noticed several things that we believe wood finishing organizations experience:

  • What new looks, colors, effects, touchable/visual aesthetics, performance in color fastness and scratch/moisture/chemical, can we create that will drive value?
  • What are the best coatings, application and curing methods to repeatably produce these finishes?
  • <https://www.iwfatlanta.com/Education/FIN" target="_blank" rel="noopener">Can these new looks be created through automatic methods?
  • What does the leadership and workforce look like for the next generation of wood finishers?
  • What are the permit implications to accomplish the first two questions?
  • Can I create more value in my finish without adding lots of cost?

Also on the program is a special guest speaker, Robert Chickey, a finishing specialist of national renown. He will be giving a presentation on designing finishes with new coatings. 

We can’t wait to be with you all! Along with the wood finishers we want to invite the designers, marketers, sales, and executive leaders. We will have some great interactive activities and door prizes! See you all in Atlanta at IWF 2020 in August.

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