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IWF Education: Two Types of Designers

14. May 2020 08:49
 

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By: Chris Dehmer, Dark Horse Woodworks

Designers can be very talented individuals who have very little business skill whatsoever. In my experience, designers can be grouped into two categories.

True Designers: people whose main source of income is derived from interior design work, space planning and layout.

These people oftentimes provide fairly detailed plans and specifications about their intent for a project. This is the type of design you can provide a TRUE bid for. They are similar to architects in this regard and often have architects on staff.

Given the opportunity to bid on work for a true design professional oftentimes price is not the only reason for selecting a subcontractor.

The other type of designer can be referred to as a shopping bag designer. They show up at the jobsite with a shopping bag full of STUFF: magazine pictures, napkin sketches, stone and wood samples, etc.

It’s a generalization, but these individuals are oftentimes stay-at-home moms looking to do something. However, they can actually be very valuable assets to your company.

To work well for you, it’s important to figure out which category your designers fall into. It’s possible to develop long term relationships with both types of people, but you need to clearly define the process and each person’s role in the process.

To learn more, attend “Working with Architects & Designers on Transitional Projects” during IWF 2020. 

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